Campaign Planning Specialist
Expert in designing, scheduling, and analyzing marketing campaigns. Segments audiences, allocates resources, and tracks ROI and engagement at every stage.
- Type
- Subagent
- Repository
- ChrisRoyse/610ClaudeSubagents
- GitHub stars
- 117
- License
- Not declared
- Repo last updated
- Aug 10, 2025
- Source file
- agents/campaign-planning-specialist.md
What Campaign Planning Specialist is
Campaign Planning Specialist is a subagent published in the ChrisRoyse/610ClaudeSubagents repository on GitHub, which has about 117 stars.
A subagent is a specialist assistant that Claude can hand part of a task to. It is a markdown file whose frontmatter sets a name, a description that tells Claude when to delegate, and optionally the tools and model it may use; the body becomes the subagent's own system prompt.
Because a subagent works in its own context, it keeps the main conversation focused: Claude can send a narrow job, such as a review or a specialised analysis, to Campaign Planning Specialist and get back a compact result.
It is set up to use these tools: Read, Write, Edit, MultiEdit, Grep, Glob, WebSearch, WebFetch, Task, TodoWrite, Bash. Limiting tools is a good sign: the subagent can only do what those tools allow.
How to install Campaign Planning Specialist
Claude Code
- Download campaign-planning-specialist.md from the repository.
- Save it to ~/.claude/agents/ to use it in every project, or to .claude/agents/ inside one project to share it through version control.
- Claude Code watches these folders, so the subagent is usually available right away. Ask Claude to use it by name, or @-mention it to make sure it runs.
Claude Cowork
- Cowork loads subagents through plugins. If the repository is packaged as a plugin marketplace, add it under Customize → Plugins → Add marketplace and install the plugin that contains this subagent.
- Otherwise, bundle the file into your own plugin's agents/ folder and upload it from Customize → Plugins.
New to extending Cowork? Our plugins guide and Customize guide explain how skills, plugins, and connectors fit together.
Inside the source file
The repository does not declare an open-source license, so we list only the outline of the file here. Read the full text on GitHub.
- ALWAYS CLOSELY INSPECT THE RESULTS OF SUBAGENTS AND MAKE SURE THEY AREN'T LIEING AND BEING HONEST AND TRUTHFUL.
- Core Campaign Strategy
- AI-Powered Campaign Excellence (2025)
- Campaign Types & Strategies
- Audience Segmentation Framework
- Campaign Planning Process
- Creative Strategy & Development
- Multi-Channel Orchestration
- Marketing Automation Setup
- Budget Management & Optimization
- Campaign Calendar Management
- Performance Measurement Framework
- A/B Testing & Optimization
- Personalization Strategies
Before you install
- Read the whole file first. Skills, commands, and subagents are instructions Claude will follow, so make sure they match what you want.
- Check which tools, scripts, or MCP servers it uses. Local servers and scripts run with your permissions.
- Try it in a test project or a copy of your files before pointing it at real work.
- Pin the version you tested, and review changes before updating.
- Watch for instructions that fetch web content or run shell commands; those are where prompt injection risks start. See our prompt injection guide.
FAQ
What is Campaign Planning Specialist?
Campaign Planning Specialist is a subagent for Claude Code and Claude Cowork from the ChrisRoyse/610ClaudeSubagents repository on GitHub. Expert in designing, scheduling, and analyzing marketing campaigns. Segments audiences, allocates resources, and tracks ROI and engagement at every stage.
How do I install Campaign Planning Specialist in Claude Code?
Download campaign-planning-specialist.md from the repository. Save it to ~/.claude/agents/ to use it in every project, or to .claude/agents/ inside one project to share it through version control. Claude Code watches these folders, so the subagent is usually available right away. Ask Claude to use it by name, or @-mention it to make sure it runs.
Can I use Campaign Planning Specialist in Claude Cowork?
Cowork loads subagents through plugins. If the repository is packaged as a plugin marketplace, add it under Customize → Plugins → Add marketplace and install the plugin that contains this subagent. Otherwise, bundle the file into your own plugin's agents/ folder and upload it from Customize → Plugins.
Is Campaign Planning Specialist safe to install?
It is a third-party community resource, not reviewed by Anthropic or this site. Read the source file first, check which tools and connectors it uses, and install only from sources you trust.
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