Plugin

Web Analytics

Push-based web analytics intelligence — self-hosted Umami (primary) via MCP + GA4 (fallback). 9 specialist agents fetch data, detect anomalies, analyze funnels, verify claims, and deliver narrative reports across your entire site portfolio. Three tiers: 30-second pulse, 2-min brief, 5-min full deep-dive.

Type: Plugin
Repository: jeremylongshore/tons-of-skills-marketplace
GitHub stars: 2.8k
License: MIT
Repo last updated: Sep 27, 2026
Source file: plugins/analytics/web-analytics/.claude-plugin/plugin.json
Version: 1.5.0
Author: Jeremy Longshore

What Web Analytics is

Web Analytics is a plugin published in the jeremylongshore/tons-of-skills-marketplace repository on GitHub, which has about 2.8k stars. The repository describes itself as: “Model-agnostic agent-skills platform with a harness-free canonical layer, verified adapters, and the ccpi package manager. Explore at tonsofskills.com.”

A plugin is a package that bundles skills, slash commands, subagents, hooks, and MCP connectors so they install together. Plugins are plain files with a manifest at .claude-plugin/plugin.json, and they work in both Claude Code and Claude Cowork.

Installing Web Analytics adds everything it ships in one step. Connectors inside a plugin still need to be connected separately, and hooks and subagents only run in Cowork and Claude Code, not in regular chat.

How to install Web Analytics

Claude Code

Add the repository as a plugin marketplace: claude plugin marketplace add jeremylongshore/tons-of-skills-marketplace
Install the plugin: claude plugin install web-analytics@<marketplace-name>, using the marketplace name from the repository's .claude-plugin/marketplace.json.
Restart the session if the new skills or commands don't appear straight away.

Claude Cowork

Open Customize → Plugins and choose Add marketplace.
Enter jeremylongshore/tons-of-skills-marketplace (the owner/repo shorthand works for GitHub).
Find Web Analytics in the list, click Install, then connect any connectors it needs from its Connectors tab.

New to extending Cowork? Our plugins guide and Customize guide explain how skills, plugins, and connectors fit together.

Inside the source file

An excerpt from plugins/analytics/web-analytics/.claude-plugin/plugin.json, shared under the repository's MIT license. Read the full file on GitHub.

> Push-based web analytics intelligence — self-hosted Umami (primary) via MCP + GA4 (fallback). 9 specialist agents fetch data, detect anomalies, analyze funnels, verify claims, and deliver narrative reports across your entire site portfolio.

Install: /plugin install web-analytics@claude-code-plugins-plus

What it is

Not a dashboard replacement — a push-based analytics team that wakes you up when something matters and stays quiet otherwise. Instead of opening Umami / GA every morning to see if anything happened, you ask Claude /analytics and get a synthesized report with deltas, anomalies, attribution analysis, and one signal line that tells you what to do next.

How it works

/analytics [tier]
   │
   ▼
orchestrator (this skill)
   │
   ▼
data-collector ──► self-hosted Umami via MCP (primary)
                   GA4 Data API (fallback)
   │
   ▼
parallel specialist agents:
   - traffic-intelligence    (channel attribution)
   - content-seo             (page performance)
   - anomaly-detector        (spike/drop detection)
   - conversion-funnel       (event/goal analysis)
   - audience-segmentation   (cohort/geo)
   - verification-agent      (adversarial QA)
   │
…

Three tiers

Prerequisites

Self-hosted Umami at a reachable URL (the skill defaults to https://analytics.intentsolutions.io/api — set your own via the Umami MCP server config)
Umami credentials (admin user / app password) in env or SOPS
GA4 service account JSON (optional, fallback only)
For email delivery: the email skill
For Slack delivery: the slack skill

Configuration

Sites are registered in references/site-registry.md — edit that file to add your domains, set per-site baselines (DAU thresholds, expected bounce rates), and tag site categories.

See references/interpretation-guide.md for the advisory voice this skill uses — terse, non-alarmist, action-oriented.

License

MIT

Before you install

Read the whole file first. Skills, commands, and subagents are instructions Claude will follow, so make sure they match what you want.
Check which tools, scripts, or MCP servers it uses. Local servers and scripts run with your permissions.
Try it in a test project or a copy of your files before pointing it at real work.
Pin the version you tested, and review changes before updating.
Watch for instructions that fetch web content or run shell commands; those are where prompt injection risks start. See our prompt injection guide.

FAQ

What is Web Analytics?

Web Analytics is a plugin for Claude Code and Claude Cowork from the jeremylongshore/tons-of-skills-marketplace repository on GitHub. Push-based web analytics intelligence — self-hosted Umami (primary) via MCP + GA4 (fallback). 9 specialist agents fetch data, detect anomalies, analyze funnels, verify claims, and deliver narrative reports across your entire site portfolio. Three tiers: 30-second pulse, 2-min brief, 5-min full deep-dive.

How do I install Web Analytics in Claude Code?

Add the repository as a plugin marketplace: claude plugin marketplace add jeremylongshore/tons-of-skills-marketplace Install the plugin: claude plugin install web-analytics@<marketplace-name>, using the marketplace name from the repository's .claude-plugin/marketplace.json. Restart the session if the new skills or commands don't appear straight away.

Can I use Web Analytics in Claude Cowork?

Open Customize → Plugins and choose Add marketplace. Enter jeremylongshore/tons-of-skills-marketplace (the owner/repo shorthand works for GitHub). Find Web Analytics in the list, click Install, then connect any connectors it needs from its Connectors tab.

Is Web Analytics safe to install?

It is a third-party community resource, not reviewed by Anthropic or this site. Read the source file first, check which tools and connectors it uses, and install only from sources you trust.

Similar resources

Browse all skills, subagents, and plugins →

Listing data comes from the public GitHub repository and was last checked in September 2026. Excerpts are © their authors and shared under MIT. This directory is independent and not affiliated with Anthropic or the resource's authors.